By Dr Margaret Deery Dr Leo Jago Tourism and Business Events International Pty Ltd   The Business Events industry – previously known as the meetings, incentives, conventions and exhibition sector (MICE) – is generally regarded as one of the highest yielding tourism segments because of the high per-delegate spend.  The Australian government regards business events as an important industry... 

By Kenneth Ross Kenneth Ross has been a market researcher and consultant for over twenty years. While at Maritz Research he managed the Canadian Economic Impact Study for Meeting Professionals International (2007- 2008) and the 2009 Update, and was the lead author of the final reports. As an independent consultant Kenneth drafted the study guidelines for the 2014 CEIS. Kenneth presented the CEIS,... 

By Ocean Belcher   The Meetings Industry is one of the key drivers of tourism destination development and an important generator of income, employment and foreign investment. It presents opportunities for knowledge sharing and networking, while also being an influential factor of regional cooperation and progression. The term “Meetings Industry” has been the generally accepted standard title...